ABOUT
I'm a hybrid fashion designer working across apparel and accessories — navigating the space between commercial design and experimental practice, letting both worlds inform and challenge one another.
Whether designing bold streetwear grounded in everyday culture or creating pieces to stand out on the field, my work is always rooted in real people, real stories and the energy of youth. With football in my DNA and collaboration at my core, I see fashion not just as product—but as play, protest and a way to belong.
I don’t design to blend in — I design to tell stories. Grounded in sport and street culture, my work creates meaningful connections through authenticity and impact.
selected work
Events: Fashion Clash festival, Lichting 2022 Amsterdam Fashion Week, Berlin Fashion Week, BIN Norden, Dutch Design Week, The Fashionweek, Obsessed! Jewellery week, Exhibition Space Between Frames Cacaofabriek
Collabs: Afrojack, Armin van Buuren, Nike, Ayrastarr, Dolf, C&A, Zoë Livay, LEGO, LEV Groep
Press: Fashion United, Kaltbult magazine, Mirror mirror magazine, Eindhovens dagblad, Crom magazine, Current obsession magazine, Fuckingyoung!, Kreep magazine, Sleek magazine, de Limburger, ASVOF, Artsthread, Amsterdam fashion week
Grants & awards: Talent award 2022, Arts Thread Global Graduate Show shortlisted 2022, Cultuurfonds 2023, VSB fonds 2023, Makers grant Helmond 2023, Danish National bank award & travel grant 2025
CONTACT :)
E-mail: Floor.klaassen@hotmail.com