puma

Over the past year, I worked as an Apparel Design Intern within the Sportstyle Prime team at PUMA HQ in Herzogenaurach. I contributed to the full design process—from concept development and consumer research to CADs, material selection and collection overviews—while collaborating closely with developers, product line managers, creative directors and designers across teams.

Due to confidentiality agreements and the unreleased nature of many projects, only the first released styles are shown here—with more to come this year—as well as selected speculative work to reflect the skills, thinking and processes I applied during my time at PUMA.

Apparel design - Sportstyle Prime

Year
2024 - 2025

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